Brand Strategy

  • September 18, 2020
  • Bobbie Jo
According to Marketing Profs and the CMI, 63% of businesses don’t have a documented content strategy. That’s like making it to the Superbowl but leaving your playbook at home. Is...

Email Sales Case Study

  • September 8, 2020
  • Bobbie Jo
This case study is strictly representing the success of a strategy I used in this client’s email campaigns and the sales results. No proprietary secrets will be shared. Moving...

Coral White Case Study

  • June 25, 2020
  • Bobbie Jo
The Challenge: Coral White Natural Toothpaste wanted to update its current senior-focused Amazon brand to test two new lines of family-friendly dental products, including a new 360 electric toothbrush...

Pure Hemp CBD Case Study

  • February 12, 2020
  • Bobbie Jo
The Challenge: Create an entire content funnel for the launch Pure Hemp CBD and their pet line Hemp Tail. This was a custom build for a parent influencer brand....